Experience the bold, visual power of Attrakt — where animation and live-action collide to captivate and convert.

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Fast. Slick. Unforgettable. This is production that moves.

FAQs

How much does a 60-second explainer video cost for a South African agency?

A fully custom 2D explainer runs from R13 500 (base production). With a standard 50% agency markup, you’d sell it at R20 250, which still undercuts many boutique studios in Cape Town or Johannesburg. That includes scriptwriting, voice-over, animation, music, and up to 3 revisions—so you know exactly what you’re paying for.

If we outsource to Attrakt, can we still take full credit?

Absolutely. We operate 100% white-label. Every video is delivered under your branding—no “Produced by Attrakt” watermark. We’ll even sign an NDA if your client requires it. From start to finish, your agency is the only one your clients see and congratulate.

Will your animations match the quality of local Cape Town or JHB studios?

Yes. We partner with highly skilled South African animators who use the same industry-standard software (After Effects, Cinema 4D, etc.) and follow a strict internal QA process: script review, storyboard approval, voice-over casting, animation pass, and final polish. If your client isn’t happy, we’ll revise—up to 3 times—until they are completely satisfied.

How fast can you deliver a first draft? My client needs it ASAP.

Our standard turnaround for a 60-second explainer is 7–10 business days for a first draft, then final delivery (including up to 3 revision rounds) in 2–3 weeks. If you need a faster turnaround, our Rush Production option guarantees a first draft in 3 business days for an additional 30% fee. That way, you keep your reputation for speed without scrambling to find local freelancers overnight.

My client’s in a regulated industry—can you handle compliance?

Absolutely. We’ve created animations for finance, healthcare, and other tightly regulated sectors right here in SA. Simply share all compliance guidelines and brand rules up front. We’ll incorporate them into our script and storyboard review, and our QA process ensures nothing slips through. You can confidently assure your client there won’t be any compliance surprises.

What kind of ROI can my clients expect from an animated video?

South African businesses using explainer videos often see a 20–40% lift in online conversions. On social platforms, short animations can boost engagement by 200–300% (more likes, comments, and shares). One Cape Town startup we worked with doubled demo sign-ups within weeks of adding a 60-second explainer to their website. Those are the kinds of metrics you can share when pitching clients.

Do we have to pay the full amount upfront?

We ask for 50% upfront to lock in scheduling, with the remaining 50% due upon client approval of the final video. For bigger bundles or multiple assets, we can set milestone payments (e.g., 30% upfront, 30% on storyboard approval, 40% on final delivery). No hidden fees—whatever you see in the quote is what you pay.

How do revisions work? What if my client requests major changes?

Each project includes up to 3 revision rounds. That covers tweaks to script, timing, visuals, colours, or voice-over. If your client needs a completely new concept—like rewriting the entire storyline—that’s a “Scope Adjustment,” which we’ll quote separately. But most feedback falls well within those 3 rounds at no extra cost.

We’re not video experts—how do we manage the production?

No problem. You get a dedicated South African project manager who’s your single point of contact. They guide you through every step—refining the brief, approving the storyboard, selecting voice talent, and signing off on animation drafts. We integrate with your preferred tools (Slack, Trello, email) so it feels like we’re part of your team.

What if we try it once and decide not to continue?

There’s no lock-in and no long-term contract. If your client isn’t 100% satisfied, we revise (up to 3 rounds) until they are—on our dime. After that, if you choose not to continue, simply let us know. We aim to earn your repeat business by delivering consistent value, not by holding you to a contract.